Data Driven Trigger Programs that Accelerate Product Launch and Update
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Data Driven Trigger Programs that Accelerate Product Launch and Update
As more complex, targeted medicines reach the market, it is critical to ensure that the right patient is receiving the right therapy at the right time. Using near real-time RWD in combination with advanced analytics, pharma companies can execute trigger programs that can pinpoint healthcare providers with patients who are likely to benefit from a given therapy.
Learn how well designed trigger programs yield accurate, next-best actions that help to drive product adoption, along with:
- Understanding the benefits of data-driven trigger programs
- Learning the must-haves for a successful trigger program
- Exploring the indications and drug classes that lend themselves to such programs
- Discovering how to implement your own trigger program
Speakers:
HealthVerity, Vice President, Partnerships and Business Development, Ben Sacchetti
Medidata AI, Head of Commercial Analytics, Vikas Hiremath
