As more complex, targeted medicines reach the market, it is critical to ensure that the right patient is receiving the right therapy at the right time. Using near real-time RWD in combination with advanced analytics, pharma companies can execute trigger programs that can pinpoint healthcare providers with patients who are likely to benefit from a given therapy.

Learn how well designed trigger programs yield accurate, next-best actions that help to drive product adoption, along with:

• Understanding the benefits of data-driven trigger programs
• Learning the must-haves for a successful trigger program
• Exploring the indications and drug classes that lend themselves to such programs
• Discovering how to implement your own trigger program

Speakers:
HealthVerity, Vice President, Partnerships and Business Development,    Ben Sacchetti

Medidata AI, Head of Commercial Analytics, Vikas Hiremath